Anorak CRM
HTML Emails and Online Advertising
Anorak is the happy magazine for kids between 3 and 10yrs old. The magazine encourages input and activity from its youth readers, offering news and reviews on fashion and the latest range of youthful goodies.
Brief
Design and develop quarterly emails and animated banners to drive traffic to the Anorak website. The emails and banners should be themed on the forthcoming issue.
Concept
Create fun and playful designs that reflect core elements from the next issue for use as HTML emails and animated banners.
Solution
The Anorak magazine is full of image-rich editorials and articles. To create a suggestive theme we use characters or scenes from the relevant issue as the base for our designs.
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The HTML emails are visually rich but low in file size, having been optimized for maximum email delivery across multiple platforms and email clients.
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For the online advertising we have taken the static world of Anorak and brought it to life with fun animations.
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